Physiobench

Physiobench was launched in April 2008 and with internet marketing delivery from Get Above The Fold has gone on to become the number 1 online physiotherapy practice. It is a cutting edge pioneering business so is forever seeking new techniques to revolutionise physiotherapy treatment.

self manage your injury online

The site provides visitors with a wealth of free advice and articles. It enables those who wish to be treated online to purchase a personalised treatment programme from their chosen physio.

Traffic and treatment levels have doubled over the past year and the site now achieves a top Google ranking for many important keywords such as turned ankle, beating competition of 4 million in Google.

The site is constantly being updated with new content, keeping it fresh. It uses social media to promote the site and has built up hundreds of backlinks from sports clubs and associations.

Every month the Physiobench team test out a new marketing technique. Those that work are developed. Those that fail are ditched. Most cost nothing other than time.

“I knew nothing about providing services online when Physiobench was just an idea. Several years on, I’m comfortable in creating keyword-rich articles, blogs, backlinks as well as promoting the service to partners and offering affiliate products. Martyn has been fantastic in guiding me through the maze of internet marketing.”

Jane Hodgson, Owner www.physiobench.com

Market Sectors: Therapy, Health & Wellbeing

Keywords: Social Media, Website, SEO, Content

The Sweetie Jar

Situation

Jackie Davies set up The Sweetie Jar (www.thesweetiejar.co.uk) in December 2009 and purchased an e-commerce solution to sell online the kind of sweets you used to find in your local corner shop. There were a number of other competitors providing a similar service but no one big company dominating the marketplace.

To enhance online marketing presence with the intention of achieving high level ranking on Google for identified keywords / phrases together with training for the business owner.

Business owner Jackie Davies deployed core strategies from internet marketing and business development specialists Get Above The Fold including a search engine optimisation on their website and pay per click Google campaigns.

The Sweetie Jar reached a page rank of 3 within 5 months and now enjoys page 1 positions in Google for 23 keywords.

Each pay per click campaigns for “80s sweets” achieved between a 2 to 6 times profit over cost.

“Martyn has been continually supportive throughout the project. He finished the foundations of optimisation ahead of plan and provided his expertise in generating much needed profit from several pay per click campaigns. We are now confident of repeating his success with our business.”

Jackie Davies, Owner www.thesweetiejar.co.uk

Market Sectors: Retail, Confectionery

Keywords: Ecommerce, Website, SEO, Pay Per Click